EXCLUSIVE OFFER FOR ASA MEMBERS

New ASA and FarmLink partnership helps you identify
your true yield potential and optimize production.

Introducing the first and only yield benchmarking service

What is trueharvest?

TrueHarvest is the first and only yield benchmarking service that uses objective, unique and accurate data to show your farm's full range of performance potential, down to a 150 square foot area we call a micro-field.

By comparing your land to other land with comparable conditions, you can make better investment decisions on where to focus your resources and inputs.

experience trueharvest

TrueHarvest offers farmers an opportunity to understand — down to the micro-field level — how their fields performed relative to fields with comparable conditions, like sun, soil and water. And we do this with no allegiance to anyone but the farmer.

To create the TrueHarvest Benchmark, FarmLink data scientists:

Year in and year out, TrueHarvest helps farmers understand how land just like theirs performed, showing each field’s true potential and helping farmers make better decisions about where to use their resources.

Find your TrueHarvest

The TrueHarvest Benchmark will be available for corn and soybeans, starting with Iowa, and will roll out through the end of April for the remaining states, with wheat to follow.

To get updates on the rollout schedule, sign up .

SIGN UP NOW AND GET FREE ACCESS TO YOUR 2013 FIELD-LEVEL BENCHMARK

We believe every farmer in America should benefit from this revolutionary combination of big data and agriculture. And because we believe so strongly in TrueHarvest Benchmark's capabilities, we are offering every farmer who signs up and registers all his fields access to his 2013 field-level benchmark at the 95th percentile, free of charge.

At a glance, you will:

GO BEYOND WITH OUR INTRODUCTORY OFFER

Having seen this unique insight and its value, we believe you will want to purchase the full TrueHarvest Benchmark product. The TrueHarvest Benchmark introductory offer includes your complete 2013 field-level Benchmarks for your entire portfolio of fields, plus:

The 2014 TrueHarvest Benchmark, included as part of the introductory offer, will help you measure the impact of this year's decisions and plan for the 2015 season.

We are invested in the success of your crop — that's why the price for the TrueHarvest Benchmark is the equivalent of approximately one bushel of corn or 4/10 bushel of soybeans per acre, which will require an up-front deposit plus a payment at Fall settlement.

DEMO & FAQS


What is TrueHarvest?

TrueHarvest is the only yield benchmarking service that gives you the precise, objective information about how your land is performing, relative to its potential.

With TrueHarvest, you can compare your yields to the full range of performance for comparable land with comparable conditions at the portfolio, field, zone and micro-field levels. You will find that high yield doesn’t necessarily mean peak performance and low yield doesn’t necessarily mean poor performance.

These “Benchmarks” will help you make better decisions about where to invest – or not invest – resources to optimize yield and profitability on each and every field.

What can it help me do?

You can use TrueHarvest to:

  • Determine which areas of your fields have more or less potential
  • Make better-informed input and resource allocation decisions
  • Determine revenue improvement opportunities
  • Make in-season changes and planning decisions for next year’s crop
  • Measure the year-over-year results of farming practice changes, including seed and fertilizer choices, regardless of the weather conditions
How can I get TrueHarvest?

Sign up for a free version of TrueHarvest – for a limited time – at or by calling 888-875-4319. A representative will contact you with log-in information for free access to your 2013 field-level Benchmarks.

TrueHarvest is available for corn and soybeans, with wheat to follow.

How much does TrueHarvest cost?

We are invested in the success of your crop, which is why the introductory price for TrueHarvest is the equivalent of approximately one bushel of corn or 4/10 bushel of soybeans per acre. This requires an up-front deposit plus a payment at Fall settlement.

What will I receive?

When you purchase TrueHarvest, the introductory offer includes your complete 2013 field-level Benchmarks for your entire portfolio of fields, plus:

  • Your 2013 field, zone and micro-field level Benchmarks at five different performance points (the 5th, 25th, 50th, 75th and 95th percentiles)
  • Your 2014 field, zone and micro-field level Benchmarks at all five performance points
  • Free (optional) installation of our proprietary Micro-Field Readers for each of your combines, to record your yields at the micro-field level
  • Revenue improvement opportunities by field and, if you have a Micro-Field Reader, by zone
  • Unique Gap Maps that show opportunity by comparing your yields to the 2014 TrueHarvest Benchmarks
What makes TrueHarvest different?

No other product offers farmers the opportunity to understand their land’s true potential and opportunity at the portfolio, field, zone and micro-field levels.

We are completely independent – we do not sell seed, equipment, fertilizer or crop chemicals – and we do not require any yield data to be provided by the farmer.

Our yield data is subject to rigorous quality assurance processes and is free of anomalies and calibration errors.

No other tool produces as impartial and as accurate of results. The TrueHarvest Benchmark is the basis from which all farming decisions can be measured.

How does it work?

We have analyzed all the data elements that farmers can’t control – like sun, soil, slope and water – along with real yield data to understand the intrinsic value of land so farmers can use that information to improve performance.

To create the TrueHarvest Benchmark, FarmLink data scientists use more than 500 million micro-fields (150-square-foot areas) made up of many variables across weather, soil, topography and more. This establishes a data set of more than 600 billion data elements from millions of acres.

That core data is being used to benchmark 67 billion micro-fields in the United States, which create the performance range for every micro-field in every portfolio of corn, soybean and wheat fields in the United States.

The result is a unique and precise understanding of the performance range at the field, zone and micro-field levels of comparable land in comparable conditions for that season.

Am I the only one who can see my TrueHarvest Benchmark?

When you register for your TrueHarvest Benchmarks, you will attest to the fact that you farm that piece of land. Also, TrueHarvest will not allow multiple accounts to secure the same field for benchmarking. Once a piece of land has been “locked” or secured by the farmer who farms it, it cannot be accessed by anyone else without permission from the farmer.

What is a Micro-Field Reader?

Our proprietary device, compatible with most combines, that reads actual yields in real time at the micro-field level. The data collected is secure and will never be shared with third parties.

What does Gap Map do?

The Gap Map allows you to see the bushels-per-acre difference between each of your micro-fields, zones or fields, and the Benchmark. We can then calculate your revenue improvement opportunity by multiplying the gap in bushels per acre with the number of acres and the current commodity price you input.

Is there a cost for storing my yield data, if I choose to provide it?

No. We will store any actual data you provide for as long as you want at no cost to you.

Can I delete the data I chose to provide?

Yes. You can delete it whenever you like.

If I register for the free version of TrueHarvest, how can I upgrade to the complete version?

At any time, you can contact us and we will upgrade your account and the level of data available to you. We will place a Micro-Field Reader on each of your combines so you can fully benefit from TrueHarvest. This is done before harvest so your yield data can be collected and available to provide the detailed yield analysis and Gap Map.

Can I share my data with my crop advisors and others?

Yes. You will receive a unique username and password to log in to your TrueHarvest account. You may share this log-in information with whomever you choose.

Do I have to sign up for more than one year at a time?

No. You purchase TrueHarvest for only one year at a time.

Supported Browsers

Farmlink.com supports the following browsers and versions:

  • Internet Explorer (IE 8.0 and above)
  • Google Chrome (latest version - this browser automatically updates)
  • Mozilla Firefox (latest version - this browser automatically updates)
  • Safari (6.1 and above)

To ensure maximum efficiency when accessing your TrueHarvest account, we recommend using the most current version of the respective browsers. For Internet Explorer this is version IE 10.0 and for Safari this is version 7.0; Chrome and Firefox will update automatically to the most current versions when using.


Learn More

To get started with a FREE trial version of TrueHarvest, or to learn more about this first and only yield benchmarking service, please fill out the form below.






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